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MENT 3234: Opportunity Generation, Assessment, and Promotion

A hands-on experience in opportunity development, exposing students to three distinct modules. The first, creativity and innovation, stimulates the flow of ideas. The second, feasibility analysis, runs these ideas through a comprehensive assessment framework. The third module, getting the first customer, focuses on the initial sales and marketing process needed to get the idea off the ground.

Credits
3
Offered
Spring 2027, Fall 2026
Campuses
Storrs
Requirements
Open only to business majors of junior or higher status. It is highly recommended that students take MENT 3101 or BADM 3740, and ACCT or BADM 2101 prior to MENT 3234.
Plan MENT 3234 in HuskyScheduler

Spring 2027 sections

Taught by Jack Tarca and Zachary Cohen.

SectionTypeMeetsInstructorCampusRoomSeats
001LEC3:30PM - 4:45PM / TuJack Tarca, Zachary CohenStorrsBUSN 2110 of 30 open

Seats as of Nov 12, 2026. HuskyScheduler shows live seats when you search.

Fall 2026 sections

Taught by Jack Tarca, Zachary Cohen, and Adam Perl.

SectionTypeMeetsInstructorCampusRoomSeats
001LEC2:00PM - 3:15PM / TuJack Tarca, Zachary CohenStorrsBUSN 1066 of 40 open
002LEC2:00PM - 3:15PM / TuAdam PerlStorrsMCHU 3078 of 26 open

Seats as of Nov 12, 2026. HuskyScheduler shows live seats when you search.

More courses

All MENT courses (Management and Entrepreneurship) ยท All UConn subjects